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New figures have been released by Which? in relation to the levels of UK drink driving – which make for some sobering reading. (“38% drive the morning after drinking to excess” Which.co.uk, 14 December 2010)

Despite the years of active anti drink-drive campaigns, it seems we still don’t seem to connect consumption the night before with morning-after results.

Road Safety charity Brake and insurer Direct Line found 38% of motorcyclists admitted to driving the morning after a night of heavy consumption – an increase of 10% on 7 years ago.

In real terms this equates to 7 drink-drive deaths and 28 serious injuries EVERY WEEK in 2009, with an estimated 80 road deaths a year caused by people who believed they were sober enough to drive, but still had traces of alcohol in their blood.

Come on now, don’t become a statistic.  Check yourself the morning-after and make sure you’re zero.

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